
McDonald's CGI Video
VFX Dudes created a CGI viral video for McDonald’s, bringing the Home Menu Mix to life as the new boxes roll from McDonald’s straight to customers’ homes in a fun, dynamic animation.
[Client]
McDonald's
[Year]
2024
[Services]
CGI viral video, Animation, Render and Post
[Catagory]
CGI Viral Videos
Project Scope:
The project focused on showcasing McDonald’s new Home Menu Mix in an engaging, cinematic way:
CGI Animation: Animated the Home Mix boxes rolling from McDonald’s outlets to customers’ homes.
Visual Storytelling: Created a fun, dynamic sequence that highlights the excitement and convenience of McDonald’s delivery.
Rendering & Post-Processing: Applied realistic lighting, textures, and motion to make the boxes and environments visually appealing.
Project Execution:
Modeled and animated the Home Menu Mix boxes in 3D.
Designed the path animation to show the boxes traveling from McDonald’s to homes.
Applied realistic motion, reflections, and textures to enhance the visual impact.
Added cinematic camera angles and timing to maximize engagement and fun.
Final render optimized for social media and digital campaigns.
Project Outcome:
The CGI viral video successfully highlighted McDonald’s Home Menu Mix in a playful, visually engaging way. Produced by VFX Dudes, the video demonstrates our ability to deliver high-quality CGI content that captures brand excitement and reaches audiences effectively.